With a strong comic book heritage, the brand wanted to expand the reach of it’s stories across a broader range of media. The identity design captures the dual identity of the characters and reveals worlds of boundless storytelling. It is living, ever-changing and adaptive to the superheroes and storylines. It unveils a world where the dark, the optimistic and the super-natural coexist.
Awards Clio Award 2012 | Silver for corporate identity (Yes they got my name wrong)
ITG Branded Environments
In an environmental context, expressing ITG’s ability to translate data into meaningful insight meant generating and commissioning several data visualizations using both ITG and public data sets. The result is an impact on the environment that is informative, engaging, graphically stunning, and expressive of ITG’s unique capabilities.
Placed next to every visualization is a information plaque that contains a brief description of the artwork. To find out more one can access the ITG visual insight microsite through a QR code. Find out more about the microsite here.
As a support of the ITG branded environments we designed a responsive microsite. Specific pages are accessed with QR codes that can be found throughout the exhibition. I was involved in UX, UI and content creation which includes images, maps and videos on the site. Development was made by the client internally.
For a permanent archeological exhibition of the Museum zu Allerheiligen in Schaffhausen (Switzerland) Marius Hügli and myself created an Augmented Reality book about the Celtic culture. Divided into six chapters the book tells the story about the rise and fall of the Celts in Switzerland.
Our goal for this project was to create a highly innovative and playful experience. Both the content and the installation should be memorable and create several “wow” moments. On a magical journey the user learns about Celtic history, art, living and warfare. The AR events reach from informative motion graphics to complex interactions, such as conducting an archeological dig!
This project was commissioned by Basel, CH based studio Anex & Roth which designed the exhibition. We also worked closely with archeologist Valentin Homberger who wrote the copy and created three 3D models. Our work was focused on designing the book, creating most of the multimedia content and imagery, programming all interactions and concepting the installation.
While working on data visualizations for a project, a lot of people at the Landor office asked me how I make them. I decided to host an internal office workshop to teach the programming language Processing. The 8 week workshop sustained a large multidisciplinary attendance and concluded with an exhibition inside the office space.
The workshop was successful at a Landor internal competition, which was the reason the project video was made.
As part of the holiday installation in the lobby of the Landor San Francisco office, I created an interactive snowfall projection. The snowflakes were designed by employees and they would interact with people as they walked by the installation. The interaction and animation was created using Processing and OpenGL.